Occam's Razor

JANUARY 20, 2010

I recently did a webinar for the Search Engine Strategies conference (I am doing the opening conference keynote at SES London and SES New York ) and my Market Motive co-faculty member Greg Jarboe sent me this KPI via email: "Your webcast was a big success. Your KPI questions per attendee was off the chart!"

Metrics 90

Metrics B2B Analytics Measurement 90

Occam's Razor

APRIL 19, 2010

"What is the difference between a metric and a key performance indicator (KPI)?" Key Performance Indicator: Key performance indicators (KPI's) are metrics. That last word – objectives – is critical to something being called a KPI, which is also why KPI's tend to be unique to each company.

Metrics 138

Metrics Key Performance Indicator KPI Business Objectives 138

datapine

APRIL 16, 2019

A 2010 McKinsey study (which is helpful to read even today) of more than 1,000 major business investments showed that when organizations worked at reducing the effect of bias in their decision making processes, they achieved returns up to 7% higher. The proof is in the numbers.

Data-driven 287

Data-driven Dashboards Visualization Cost-Benefit 287