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eCommerce Brands Use Data Analytics for Conversion Rate Optimization

Smart Data Collective

E-commerce businesses around the world are focusing more heavily on data analytics. billion on analytics last year. There are many ways that data analytics can help e-commerce companies succeed. One benefit is that they can help with conversion rate optimization.

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The top 15 big data and data analytics certifications

CIO Business Intelligence

Data and big data analytics are the lifeblood of any successful business. Getting the technology right can be challenging but building the right team with the right skills to undertake data initiatives can be even harder — a challenge reflected in the rising demand for big data and analytics skills and certifications.

Big Data 126
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Top 8 predictive analytics tools compared

CIO Business Intelligence

What are predictive analytics tools? Predictive analytics tools blend artificial intelligence and business reporting. But there are deeper challenges because predictive analytics software can’t magically anticipate moments when the world shifts gears and the future bears little relationship to the past. Highlights. Highlights.

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12 data science certifications that will pay off

CIO Business Intelligence

Whether you’re looking to earn a certification from an accredited university, gain experience as a new grad, hone vendor-specific skills, or demonstrate your knowledge of data analytics, the following certifications (presented in alphabetical order) will work for you. Check out our list of top big data and data analytics certifications.)

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Bringing an AI Product to Market

O'Reilly on Data

Without clarity in metrics, it’s impossible to do meaningful experimentation. AI PMs must ensure that experimentation occurs during three phases of the product lifecycle: Phase 1: Concept During the concept phase, it’s important to determine if it’s even possible for an AI product “ intervention ” to move an upstream business metric.

Marketing 362
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The CIO’s 2024 AI playbook

CIO Business Intelligence

After a year of frenzied experimentation and investment, executives will have to identify truly valid use cases (and ROI) for AI in 2024. Here are three strategies designed to help CIOs and others maximize their return not just on AI, but all essential tech.

ROI 101
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Don’t Blink: You’ll Miss Something Amazing!

Cloudera

In telecommunications, fast-moving data is essential when we’re looking to optimize the network, improving quality, user satisfaction, and overall efficiency. Without real-time analytics we won’t catch the threats until after they’ve caused significant damage. The need for real-time decision support and automation is clear.