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5 Ways to Use Digital Signage for Data-Centric B2B Companies

Smart Data Collective

However, data analytics technology can be just as useful with regards to creating a successful B2B business. Business-to-business companies need to understand their customers and market to them just as effectively. One of the benefits of data analytics in B2B marketing is with using digital signage.

B2B 110
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Achieve B2B Goals with Email Marketing Automation

TDAN

Because B2B businesses face prolonged buying cycles, marketing strategies need to focus on efforts to establish communication between your brand and leads. Many B2B businesses have now turned to email marketing automation platforms to maintain and establish a complicated buyer atmosphere.

B2B 52
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Why Big Data Is The Future Of Sales And Marketing

Smart Data Collective

Proper marketing and sales prospects play a huge role in improving the success rate of your business. However, digital marketing has become the major focus of marketers across all industries, mainly due to how customers interact and engage with modern businesses. The strategy can either be offline or digital.

Big Data 132
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Survey: Marketers embrace AI at expense of metaverse investments

CIO Business Intelligence

The B2B marketing landscape is experiencing a seismic shift fueled by the ascent of ChatGPT and other generative AI (GAI) apps. In a testament to its growing importance, 80% of marketers have experimented with or deployed the burgeoning technology, in some cases redirecting budgets from last year’s forays into the metaverse.

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Huawei Cloud named leader in emerging Asia-Pacific hybrid cloud market

CIO Business Intelligence

Frost & Sullivan, a global research and consulting firm, recently released the Emerging Asia-Pacific Hybrid Cloud Market Report 2022 report. In this report, Huawei Cloud was named a “Leader” and positioned ahead of all other providers in terms of market performance, technical innovation, and customer services.

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Use a Data Strategy to Make Your Startup Profitable

Smart Data Collective

Big data is no longer a luxury for businesses. It is a vital to any company that wants to succeed in all but the least competitive markets. Big data and business intelligence are essential. B2B business, in particular, brings a unique set of challenges that B2C companies don’t face.

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The July 2023 Multi-Cloud Briefing: Generative AI for the Enterprise

CIO Business Intelligence

About Dave Wolpert Dave Wolpert is the Senior Manager of Solutions Marketing for VMware Cross-Cloud services. He has over two decades of experience in content development, content strategy, and product marketing with B2B technology companies. Artificial Intelligence, Machine Learning