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A Complete Guide To Driving Digital Transformation In Marketing

datapine

Digital transformation is a broad term that is difficult to define precisely. Think of digital transformation as a way to future-proof a business. But, you can consider it a change in the business activities to prioritize your business’s digital presence. Steps To Driving A Successful Digital Transformation.

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What is digital transformation? A necessary disruption

CIO Business Intelligence

Once a vanguard business strategy, digital transformation has become a perennial objective for business survival. Most CEOs (72%) continue to prioritize digital investments, according to the 2022 CEO Outlook report from KPMG, in part due to concerns about emerging and disruptive technology, a top three risk to organizational growth.

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Low-code: An Accelerator for Digital Transformation

CIO Business Intelligence

Digital transformation is expected to be the top strategic priority for businesses of all sizes and industries, yet organisations find the transformation journey challenging due to digital skill gap, tight budget, or technology resource shortages.

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Canadian CIOs discuss driving digital transformation at a rapid pace

CIO Business Intelligence

Consistently across all conversations the senior technology leaders agreed that Canadian CIOs are actively participating with the CEO and leadership teams leading technology, digital transformation, and innovation as the core of business growth. Working with vendors There was a keen interest in working collaboratively with vendors.

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10 ways to accelerate digital transformation

CIO Business Intelligence

If you think you’re keeping up, think again: One recent study from research firm Gartner found that the majority of CEOs (59%) say digital initiatives take too long and 52% take too long to realize value. The pressure is on to accelerate digital transformation, according to CIOs, researchers, and analysts.

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Giant Eagle CIO Kirk Ball’s recipe for digital transformation success

CIO Business Intelligence

Afterwards, we spent some more time discussing his extensive track record with digital transformation, including how to set up digital initiatives for success. Dan Roberts: People refer to digital transformation in so many different contexts that the term has almost lost all meaning.

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Chipotle’s recipe for digital transformation: Cloud plus AI

CIO Business Intelligence

Removing the physical speaker box on site was a simple concept but a key part of a bigger digital transformation Chipotle kicked off in 2018 that led to an explosion in business, in large part because the digital ordering system required less human labor during the pandemic. Chipotle’s digital business in 2022 was $3.5