Introduction to Synthetic Control Using Propensity Score Matching
Analytics Vidhya
DECEMBER 23, 2022
This article was published as a part of the Data Science Blogathon. Introduction Ever wondered what would be the conversion drop and consequent sales drop(conversion is when someone buys a product) for eCommerce companies or payment aggregators if Debit and Credit cards are dropped from the payment page? But why is this experiment needed, if […].
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