Wed.May 22, 2019

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Big Data: Hype vs. Reality

Corinium

Most often, one hears remarks that Big Data implementation is a failure. This requires a reset of expectations. Big Data is all hype. With this post, I would like to share my views.

Big Data 150
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Using the Power of Deep Learning for Cyber Security (Part 2) – Must-Read for All Data Scientists

Analytics Vidhya

Introduction We are in the midst of a deep learning revolution. Unprecedented success is being achieved in designing deep neural network models for building. The post Using the Power of Deep Learning for Cyber Security (Part 2) – Must-Read for All Data Scientists appeared first on Analytics Vidhya.

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Facebook Insight - Connecting your Data Science & Marketing Teams

Corinium

Over it's lifetime Facebook has become possibly the biggest B2C/B2B marketing channel available to marketers. The platform is a mass generator of big customer data that holds immense potential value for making smarter marketing decisions.

Marketing 150
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Accelerate your Journey to AI with a Hyper Converged Data and Analytics Platform

IBM Big Data Hub

IBM Cloud Pak for Data System is an integrated end-to-end platform that is cloud native by design, architected as microservices and containerized workloads. It offers instant pre-assembled provisioning and has capabilities to collect, organize and analyze data. It takes the IBM Cloud Pak for Data experience further by providing a modular approach to compute, network and storage on standard hardware, leveraging a building block approach under unified management.

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From Developer Experience to Product Experience: How a Shared Focus Fuels Product Success

Speaker: Anne Steiner and David Laribee

As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.

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Data Optimization Facilitates Pinterest And Instagram Marketing

Smart Data Collective

The marketing profession has been influenced by big data more than almost any other field. Marketers used to make decisions primarily off of conjecture because they didn’t have the detailed analytics capabilities that are available in 2019. In the age of big data, marketers are able to take advantage of much more sophisticated analytics capabilities.

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Challenging Churn with Customer Success Analytics

Sisense

In the B2B subscription economy, we’re all well acquainted with the popular adage: it’s more expensive to acquire a new customer than it is to keep a current customer happy. And before your organization allocates resources to improving customer satisfaction, you have to start at ground zero—your customer churn rate. According to Bill Gates, “Your most unhappy customers are your greatest source of learning.

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Top 5 Reasons I’m excited about #SAPAribaLive!

Jen Stirrup

I’m delighted to be attending SAP Ariba Live as a Cloud Influencer on 4th to 6th June in Barcelona. In case you missed it, it looks an extremely exciting conference with amazing conference. I’m going because it aligns with my interests in a number of key ways and I’m going to point you to a few of my must-dos for the conference. The theme of ethics, diversity and leadership is present in many sessions, which is something I’m passionate about!

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Customer Experience and Emerging Technologies: My CXChat Summary on Artificial Intelligence, Machine Learning and the Customer

Business Over Broadway

Below is a list of topics, answers and articles in support of a recent Tweet Chat in which I was the guest. The chat (#CXChat) was on customer experience and emerging technologies. I was invited as a guest in a weekly tweet chat that is hosted by Annette Franz and Sue Duris. This week’s CXChat was about customer experience and emerging technologies.

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Top 5 Reasons I’m excited about #SAPAribaLive!

Jen Stirrup

I’m delighted to be attending SAP Ariba Live as a Cloud Influencer on 4th to 6th June in Barcelona. In case you missed it, it looks an extremely exciting conference with amazing conference. I’m going because it aligns with my interests in a number of key ways and I’m going to point you to a few of my must-dos for the conference. The theme of ethics, diversity and leadership is present in many sessions, which is something I’m passionate about!

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Data Insight appoints Bruce Gordon to Advisory Board

Data Insight

Bruce Gordon. Data Insight has appointed Pushpay’s former Chairman and now CEO Bruce Gordon to its Advisory Board. Data Insight, founded by Carmen Vicelich is a data and analytics agency supporting growing organizations wanting to leverage the power of data. General Manager Claire Bonham-Holden says “Every major organisation in New Zealand is flooded with data about customers, employees and transactions, collected through potentially 1,000s of sources.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Adobe Lauds Sirius’ FiveOut for America First Credit Union Digital Marketing Transformation

CDW Research Hub

America First Credit Union (AFCU), one of the largest credit unions in the nation, needed to update its marketing software, which was making it increasingly difficult for its digital marketing team to do its job at the highest levels of excellence. With the guidance of FiveOut , a Sirius agency and an Adobe Business Solution Partner, AFCU’s Digital Marketing group replaced an aged, inefficient system to improve targeted marketing efforts, member experience and analytics.

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How to create a copy of a database in PostgreSQL using psql – How to Teach People SQL

The Data School

Create a copy of a database in postgres using psql

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Top 7 Hyperconverged Infrastructure Webinars

Nutanix

Get up-to-speed on the latest in hyperconverged infrastructure (HCI) while you’re busy doing something else? We’ve compiled some of our best webinars—from beginner to expert-level—to satisfy your auditory cravings.

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Announcing the 2019 Data Impact Awards

Cloudera

We are excited to be launching our first awards program together as the “New Cloudera.” Although the program is technically in its seventh year, as the first joint awards program, this year’s Data Impact Awards will span even more use cases, covering even more advances in IoT, data warehouse, machine learning, and more. The program recognizes organizations that are using Cloudera’s platform and services to unlock the power of data, with massive business and social impact.

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Driving Business Impact for PMs

Speaker: Jon Harmer, Product Manager for Google Cloud

Move from feature factory to customer outcomes and drive impact in your business! This session will provide you with a comprehensive set of tools to help you develop impactful products by shifting from output-based thinking to outcome-based thinking. You will deepen your understanding of your customers and their needs as well as identifying and de-risking the different kinds of hypotheses built into your roadmap.