September, 2012

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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

Facebook has an incredible audience, 950 million strong and counting. This audience is immensely attractive to Brands and Marketers around the world. We've seen explosive growth in brand pages, types of advertising and other fun ways to monetize this audience. Increased investment in Facebook as an engagement/acquisition channel has translated into requests from CEOs, CMOs and other CxOs about the return on that investment.

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Nutanix Complete Cluster Certified on VMware's Rapid Desktop Program

Nutanix

In the long run VDI can introduce a great cost savings, provide better manageability, standardizing security, etc. However, the overhead involved in designing, planning and implementing a VDI solution can be a deterrent for many.

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Mobile Marketing 2015: Rethink Customer Acquisition, Intent Targeting

Occam's Razor

I'm immensely excited about how completely mobile platforms impact our lives. Not just the hyper-fast access information and being able to call whomever you want wherever you are, but also in more fundamental ways around the globe by empowering farmers to get better rates for their crops, or helping children to learn in new ways, or making revolutions ever more efficient.

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