The Definitive Guide To (8) Competitive Intelligence Data Sources!
Occam's Razor
FEBRUARY 22, 2010
Competitive intelligence, the "what else", is one of the core tenets of Web Analytics 2.0. The reason is simple: The ecosystem within which you function on the web contains mind blowing data you can use to become better. Your traffic grew by 6% last year, what was your competitor's growth rate? 15%. Feel better? : ) When should you start doing paid search advertising for tours to Italy for 2011?
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