Sat.Oct 24, 2015 - Fri.Oct 30, 2015

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MSPs must be Specific Service Providers

Jim Harris

According to my high school English teacher, specificity is the key to effective communication and understanding. Unfortunately for managed service providers ( MSPs ) the term “managed services” does not communicate the specific services they offer, which makes it difficult for potential customers to understand the potential benefits of doing business with MSPs in general, let alone provide the information needed to differentiate one MSP from another in an increasingly crowded marketplace.