2013

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Google Analytics Tips: 10 Data Analysis Strategies That Pay Off Big!

Occam's Razor

In the coming year, based on current announcements , Google Analytics is set to go through an almost unprecedented amount of evolution. My postulation is that by this time next year the tool will be almost unrecognizable. [My favorite is Visitor Analytics, and visitor level segmentation that will be pervasive throughout the product. This is insanely cool.].

Strategy 159
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Dresner’s Point: Are You Ready for the Mobile BI Diamond?

Howard Dresner

A participant in one of my Friday #BIWisdom tweetchats observed that “in the mobile ecosystem, Big Data + social + the NSA data surveillance news are a perfect storm.” Will the NSA storm change attitudes regarding mobile BI and thus hinder its growth? It’s a good question and it sparked an interesting discussion in our Twitter group. Before the perfect storm, our tweetchat tribe (comprised of customers, vendors and consultants/analysts) were of the opinion that the growing “app” mentality for “c

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Will An App A Day Keep The Doctor Away? The Coming Health Revolution

Bruno Aziza

By Stephanie Tilenius, an executive in residence at Kleiner Perkins Caufield & Byers. With a big assist from technology, Americans are driving a major transformation of the nation’s health care system. Recent years have brought us the passage of the Affordable Care Act, technology advances in sensors and devices, cheaper personal [.].

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Announcing the 2013 Customer Analytics & Measurement Survey

Srividya Sridharan

Last year, we published The State of Customer Analytics 2012 (subscription required) based on the results of our annual customer analytics adoption survey where we uncovered key trends of how customer analytics practitioners use and adopt various advanced analytics across the customer lifecycle and highlighted challenges and drivers associated with customer analytics.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Nutanix Delivers a GPU Platform That Pays for Itself – in Bitcoins

Nutanix

Nutanix recently launched the NX-7000 series platform that incorporates one or multiple Nvidia Grid K1 or K2 cards into a Nutanix node. This combination of the shared or dedicated horsepower of a purpose-built GPU card allows for scale-on-success GPU-enabled virtual desktop solutions.

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BlackBerry Alternatives: A Migration Strategy for the Mobile Enterprise

Paul DeBeasi

Although there is currently no pressing need to move from BlackBerry to other mobile platforms, employee pressure to use more “modern and cool” devices, the trend of consumerization and BlackBerry’s recent problems have combined to force scenarios in which a growing number of IT departments are evaluating alternative platforms. This trend causes many enterprises to ask the question “How do I migrate from BlackBerry to an alternative platform?

More Trending

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The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act

Occam's Razor

'This should not be news to you. To win in business you need to follow this process: Metrics > Hypothesis > Experiment > Act. Online, offline or nonline. Yet this structure rarely exists in companies. We are far too enamored with data collection and reporting the standard metrics we love because others love them because someone else said they were nice so many years ago.

Metrics 156
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Search: Not Provided: What Remains, Keyword Data Options, the Future

Occam's Razor

'In late 2011, Google announced an effort to make search behavior more secure. Logged-in users were switched to using httpS from http. This encrypted their search queries from any prying eyes, and kept from being passed on to websites the users visits after seeing search results. This led to the problem we, Marketers, SEOs, Analysts, fondly refer to as not provided.

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Google Analytics Visitor Segmentation: Users, Sequences, Cohorts!

Occam's Razor

'My love for segmentation knows no bounds. Weather you do online, offline, nonline analysis, or just randomly playing with data, insights arrive faster with segmentation. In fact I've gone so far as to say: "All data in aggregate is crap." That's certainly a bit melodramatic, but beyond the most bare bones "ahh, I see something is happening" you are unable to get anywhere with aggregate data.

Analytics 145
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Dresner’s Point: Does BI Need a Seducing Effect?

Howard Dresner

I guess Black Friday, January sales and constant reminders of how many shopping days are left before Christmas weren’t enough enough to entice shoppers to hit the stores early and often enough in the holiday season. Now we even have Pre-Black Friday and Green Monday. These seductive tactics to entice people with something “special” reminded me of a discussion we had at one my Friday #BIWisdom tweetchats.

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The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Communication

Speaker: David Bard, Principal at VP Product Coaching

In the fast-paced world of digital innovation, success is often accompanied by a multitude of challenges - like the pitfalls lurking at every turn, threatening to derail the most promising projects. But fret not, this webinar is your key to effective product development! Join us for an enlightening session to empower you to lead your team to greater heights.

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Mobile Business Intelligence - What are your views?

Howard Dresner

What are your views on Mobile Business Intelligence? Data collection has begun for our 5th annual Wisdom of Crowds® Mobile Business Intelligence Market Study and we'd really value your input! Click here to be directed to the survey! Here are a few important reasons to participate: 1) Your participation supports a modern and wholly objective approach to industry research AND participants will receive a complimentary research report. 2) You get to weigh in and rate your Mobile Business Intelligenc

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Our Q3 Newsletter

Howard Dresner

Newsletter from Dresner Advisory Services As we approach the final 3rd of 2013, we thought you might appreciate an update and progress report from Dresner Advisory Services. It's been an especially busy year for us and we're pleased with what we've achieved and excited by what lies ahead. Here are some highlights from this year: Our Website: We've reorganized our website dresneradvisory.com and made it much more useful and accessible.

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My New Business Intelligence Blog

Howard Dresner

Dear Friends, Since last year I began supporting a new Business Intelligence blog on the Sandhill.com website , called "Dresner's Point". Each week (or so) I'll post my synthesis and commentary on the previous week's #BIWisdom Tweetchat. If you're not familiar with our weekly TweetChat, it occurs on Friday's at 1PM ET. Each week I am joined by Business Intelligence and information management experts (e.g., providers, customers, vendors and other analysts) to discuss important topics related to B

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Dresner’s Point: How to Move the Needle in User Adoption

Howard Dresner

The topic of how to increase user adoption of business intelligence technologies generated a lot of opinions in a recent Friday #BIWisdom tweetchat. The tweets started with opinions about what hampers user adoption. Some tweeted that the tangling of BI into the Big Data space causes confusion, it’s a mistake to try to get end users to adopt “analyst tools” and we must stop force-feeding generic analysis tools to end users even if they are “simple” to use.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Dresner’s Point: Collaborative Technology Won’t Make You Collaborative

Howard Dresner

At one of our recent Friday #BIWisdom tweetchats, we talked about the findings in our 2013 Wisdom of Crowds® Collaborative Business Intelligence Market Study, which led to an insightful conversation about why some organizations haven’t adopted collaborative BI technologies and why some adopted it but failed to achieve the anticipated value. We started with the group coming to an agreement as to what collaborative BI is.

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Participate In Our TechRadar™ Research On Customer Analysis Methods

Srividya Sridharan

Customer insights professionals have many customer analytics methods (sub's reqd) to choose from today to perform behavioral customer analysis, and new techniques emerge as the complexity of customer data increases. Analysis of customer data involves the use of data-mining and statistical methods that span descriptive and predictive analytics. But how do you decide which customer analysis methods […].

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Dresner’s Point: Involve Customers and Suppliers in Your BI Chain

Howard Dresner

August 15, 2013 Do you remember when you thought it was too risky to purchase something online? Remember when you held out for a while and didn’t immediately hop on board the bandwagon like others to enjoy the convenience of paying your bills via online banking? Or maybe you still haven’t taken those plunges. The same phenomenon is affecting some organizations’ entrée into cloud-delivered business intelligence.

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Discussion: 2013 Wisdom of Crowds® Business Intelligence Market Study

Howard Dresner

Having just recently published our 2013 Wisdom of Crowds® Business Intelligence Market Study, the group attending one of my recent Friday #BIWisdom tweetchats on Twitter wanted more insights on several of the study’s findings. Of particular note was the fact that user penetration of BI solutions remains modest again this year, with 36 percent of respondents reporting less than 10 percent of users with access to BI.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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7 Incredible Web Design, Branding, Digital Marketing Experiences

Occam's Razor

We are surrounded by incredible digital experiences. Masterful design, branding and marketing. Yet, it would be fair to say we are also drowning in awful digital experiences – or, at the very minimum, experiences that seem to be stuck in 1991. As a Digital Marketing Evangelist you can imagine how much that pains me. When I work with companies, I do my very best to bring my deep and undying passion for creativity and digital awesomeness to them.

Marketing 164
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Flexible Replication Topologies with Nutanix Native DR

Nutanix

Replication is a fundamental component of any enterprise disaster recovery (DR) solution, ensuring that critical data and applications can be reliably and efficiently replicated to a different site or a separate infrastructure.

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Nutanix Named One of Bay Area’s Most Attractive Startups for Engineers by LinkedIn

Nutanix

Nutanix was just named one of the top ten most attractive startups for Bay Area engineers by LinkedIn! So, how’d we get where we are today? I was interviewed as part of the recognition and below is a short transcript of the interview.

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Nutanix VCDX Sponsorship

Nutanix

As a company that is home to several VCDXs (VMware Certified Design Expert), Nutanix knows first hand the importance of encouraging qualified candidates to pursue VCDX status. The drive, creativity, and knowledge of a VCDX is difficult to come by and those who possess these qualities deserve recognition.

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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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Converged infrastructure belongs EVERYWHERE

Nutanix

The reality is that converged infrastructure has a useful place in nearly every part of the enterprise – whether it’s supporting services in a branch office, or running a large database. So why has it taken so long to be adopted outside of the datacenter? Well, look at the choices customers have had to date.

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Recognizing vExperts as Evangelists

Nutanix

Almost 600 VMware gurus were chosen for the coveted vExpert award this year. We are proud to announce that six of our own Nutanix employees are on that list: Jason Langone, Raymon Epping, Dwayne Lessner, Craig Waters, Steve Kaplan, and Bas Raayman.

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Why Nutanix is a Great Fit for US Public Sector

Nutanix

In this tough economic climate how is Nutanix still seeing such great traction across federal customers? I think the answers lies in a combination of some decisions Nutanix made early on and some key trends prevalent across the Federal Government.

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In Spring Thoughts Turn to Software-Defined Storage

Nutanix

This past Friday, May 31 marks the date when three datacenter players all simultaneously and coincidentally drew separate lines in the sand in terms of defining the future of enterprise storage.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Software is Also Eating the Data Center

Nutanix

Most big data center players still cling to the hardware-based models of yore. But the growing ubiquity of the hypervisor as the new data center O/S means that software-defined technologies will increasingly challenge the status quo.

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Moving Across the Channel

Nutanix

After twenty-five years in the IT channel, including positions at six different solutions providers, writing columns for three different channel magazines, and seats on partner advisory councils for several manufacturers- I’ve switched sides.

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The Design Goals Behind the Updated Nutanix Website

Nutanix

It’s been about a week since we launched the updated Nutanix website and so far the feedback we’ve received has been generally very positive. I wanted to share a bit of the thinking behind the design of the new site.

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Dispelling the VDI Appliance Myth

Nutanix

This post came about through a few discussions on Twitter and encounters in the field, and before I knew it I had volunteered to write a post for the Nutanix Blog.

IT 20
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Addressing Top Enterprise Challenges in Generative AI with DataRobot

The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.