Smart Data Collective

JUNE 25, 2021

Marketing metrics dashboard: A reporting tool displaying marketing analytics, KPIs, and metrics using data visualizations is a marketing dashboard. These dashboards are designed to provide teams with a real-time window into marketing performance. It has a lot more to that.

Dashboards 89

Dashboards Metrics Marketing Key Performance Indicator 89

Occam's Razor

JANUARY 4, 2022

Most important KPI? It is not a leap to suggest that it is a big distraction from what's important to anoint this barely-a-metric as a KPI. Occasionally, I might call it a KPI, but I have never anointed it as the Most Important KPI. We expect greatness from our work, let’s focus on great KPIs. No siree, Bob!

KPI 127

KPI Advertising Metrics Measurement 127

datapine

MAY 9, 2019

By choosing and setting the right KPI template for your business, you will be able to evaluate your goals and progress on a deeper and more accurate level. Plan successful marketing activities. You can predict your business future. Another key concept of business intelligence is the ability to predict future trends.

Business Intelligence 270

Business Intelligence Dashboards Data Warehouse Sales 270

datapine

MAY 28, 2019

In correlation with the planning processes, defining your endgame and setting the right KPIs will create success. While there are numerous KPI examples you can choose from, only a few of them will help you answer specific business questions. If you work in finance, financial analytics will be the backbone of your operations.

Business Intelligence 317

Business Intelligence KPI Dashboards Reporting 317

Occam's Razor

MAY 5, 2016

Sign up here: The Marketing-Analytics Intersect. Ad Block Tracking With Google Analytics: Code, Metrics, Reports is a post from: Occam's Razor by Avinash Kaushik. Please share your strategies, successes, failures, lessons and advice via comments below.

Metrics 103

Metrics Reporting Analytics Advertising 103

Occam's Razor

MARCH 7, 2016

Here's the very first newsletter I'd sent, two weeks ago, and it touched on a confusion I find common, and frustrating… TMAI #1: Metric or KPI, how do you decide? People tend to use the terms metrics and KPIs interchangeably. It can never, ever, never, never be a KPI. It's just not a KPI. A good one.

Marketing Analytics 86

Marketing Analytics Marketing Analytics KPI 86