DataKitchen

AUGUST 24, 2023

We all know that our customers frequently find data and dashboard problems. We had the same problem starting in 2005 when we left software development and started to lead data teams. Teams are shamed and blamed for problems they didn’t cause. These include Data Journey Manifesto Why the Data Journey Manifesto?

Data-driven 130

Data-driven Forecasting Metrics Dashboards 130

Smart Data Collective

JUNE 16, 2022

Google Analytics wasn’t launched until 2005. If you are trying to create a great website, then you have to leverage analytics tools to improve the quality of your site by assessing the right metrics. Test different value propositions. You will also want to use analytics technology to test different visual creatives.

Analytics 95

Analytics Testing Visualization Analytics Technologies 95

Occam's Razor

APRIL 25, 2011

" I'd postulated this rule in 2005, it is even more true in 2011. Making lame metrics the measures of success: Impressions, Click-throughs, Page Views. Use metrics that matter: Loyalty, Recency , Net Profit, Conversation Rate, Message Amplification , Brand Evangelist Index , Customer Lifetime Value and so on and so forth.

Marketing 126

Marketing Measurement Metrics Testing 126

AWS Big Data

OCTOBER 11, 2023

Near-real-time streaming analytics captures the value of operational data and metrics to provide new insights to create business opportunities. These metrics help agents improve their call handle time and also reallocate agents across organizations to handle pending calls in the queue.

Management 108

Management Metadata Analytics Dashboards 108