A Big Data Imperative: Driving Big Action
Occam's Razor
MARCH 12, 2012
All the way back in 2007, I was evangelizing the value of moving away from the "small data" world of clickstream data to the "bigger data" world of using multiple data sources to make smarter decisions on the web. The big data we are dealing with today puts the 2007 picture to shame.
127 
Let's personalize your content