Remove 2007 Remove Experimentation Remove KPI Remove Uncertainty
article thumbnail

The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act

Occam's Razor

That metric is tied to a KPI. It's the target for your KPI. For each of them, write down the KPI you're measuring, and what that KPI should be for you to consider your efforts a success. We’re making an educated guess about what could improve the KPI based on what we learned in step 1.

Metrics 157