Smart Data Collective

APRIL 5, 2019

Big data is playing a more important role than ever in fine-tuning the relationship between customers and brands. The Complex Role Between Big Data and Social Listening Tools. A number of companies use big data to provide better social listening capabilities.

Big Data 79

Big Data Interactive Data-driven Metrics 79

datapine

DECEMBER 28, 2021

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Statistics 363

Statistics Advertising Visualization Data mining 363

Domino Data Lab

MAY 8, 2019

The lens of reductionism and an overemphasis on engineering becomes an Achilles heel for data science work. Instead, consider a “full stack” tracing from the point of data collection all the way out through inference. Having more data is generally better; however, there are subtle nuances. That seems much more robust.

Machine Learning 105

Machine Learning Data Science Modeling Visualization 105

Occam's Razor

APRIL 8, 2013

We are far too enamored with data collection and reporting the standard metrics we love because others love them because someone else said they were nice so many years ago. By late 2009, that experiment was a success, too; they'd climbed back up to 4.5 Online, offline or nonline. million users, with strong engagement.

Metrics 156

Metrics KPI Analytics Key Performance Indicator 156