2010 Metrics Reporting Testing 
Occam's Razor
SEPTEMBER 15, 2014
In blue is how much time we spent in 2010 and in blue the time spent in 2014. was the dramatic shift between 2010 to 2014 to mobile content consumption. They will need two different implementations, it is quite likely that you will end up with two sets of metrics (more people focused for mobile apps, more visit focused for sites).
Occam's Razor
JANUARY 6, 2010
Before all the excitement of the new year wears out, here are five simple things I would love for you to try so that your company will have a glorious truly data driven 2010! #1: The days of tools and reports simply puking data out are rapidly reducing. Here are some tools that are pretty cool and unique: Five Second Test.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Occam's Razor
APRIL 19, 2010
"What is the difference between a metric and a key performance indicator (KPI)?" " "Are goals metrics?" There seems to be genuine confusion about the simplest, most foundational, parts of web metrics / analytics. Metric: A metric is a number. But not normal metrics. Dimensions.
Occam's Razor
FEBRUARY 22, 2010
In May 2010 (!). For example, with Alexa , you can report on traffic statistics (such as rank and page views), upstream (where your traffic comes from) and downstream (where people go after visiting your site) statistics, and key-words driving traffic to a site. 9 points higher, now you deserve a bonus! 3: ISP (Network) Data.
Occam's Razor
MARCH 23, 2010
Because every tool uses its own sweet metrics definitions, cookie rules, session start and end rules and so much more. When it comes to proving which campaigns are better and which numbers to report to the management what will you do? Usually at least a test. Usually for free. Usually with a modest effort. Fail faster. [
Occam's Razor
FEBRUARY 20, 2012
I'm not an expert in the credit score reporting business. My favorite report is the Credit Report Card. Now you have a fantastic understanding of the business objective (make money via credit reporting) and the Goals (a combination of Macro + Micro Conversions). I don't know anyone at Credit Karma.
The Unofficial Google Data Science Blog
OCTOBER 12, 2017
With more features come more potential post hoc hypotheses about what is driving metrics of interest, and more opportunity for exploratory analysis. Yet when we use these tools to explore data and look for anomalies or interesting features, we are implicitly formulating and testing hypotheses after we have observed the outcomes.
Expert insights. Personalized for you.
141 
Let's personalize your content