Occam's Razor

APRIL 8, 2013

To win in business you need to follow this process: Metrics > Hypothesis > Experiment > Act. We are far too enamored with data collection and reporting the standard metrics we love because others love them because someone else said they were nice so many years ago. That metric is tied to a KPI.

Metrics 156

Metrics KPI Analytics Key Performance Indicator 156

The Unofficial Google Data Science Blog

MAY 31, 2016

A geo experiment is an experiment where the experimental units are defined by geographic regions. This means it is possible to specify exactly in which geos an ad campaign will be served – and to observe the ad spend and the response metric at the geo level. They are non-overlapping geo-targetable regions. by turning campaigns off).

Advertising 42

Advertising Testing Sales Statistics 42

Domino Data Lab

AUGUST 22, 2019

Although it’s not perfect, [Note: These are statistical approximations, of course!] We need to take a brief break from natural language-specific content here to introduce a metric that will come in handy in the next section of the chapter, when we will evaluate the performance of deep learning NLP models. Note: Maas, A., Example 11.6

Deep Learning 111

Deep Learning Modeling Metrics Testing 111

The Unofficial Google Data Science Blog

OCTOBER 12, 2017

1]" Statistics, as a discipline, was largely developed in a small data world. With more features come more potential post hoc hypotheses about what is driving metrics of interest, and more opportunity for exploratory analysis. Data was expensive to gather, and therefore decisions to collect data were generally well-considered.

Experimentation 61

Experimentation Testing Statistics Metrics 61