2011 Key Performance Indicator Measurement Reporting 
datapine
APRIL 15, 2020
It’s necessary to say that these processes are recurrent and require continuous evolution of reports, online data visualization , dashboards, and new functionalities to adapt current processes and develop new ones. The term “agile” was originally conceived in 2011 as a software development methodology.
Occam's Razor
JUNE 4, 2012
Every Analysis Ninja knows that standard reports are lame. Custom reports on the other hand are, well, hand crafted by you for a specific purpose with a set of guiding principles (" Acquisition, Behavior, Outcomes! ") that ensure that they don't so much deliver data as much as deliver insights.
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Occam's Razor
APRIL 8, 2013
We are far too enamored with data collection and reporting the standard metrics we love because others love them because someone else said they were nice so many years ago. First, you figure out what you want to improve; then you create an experiment; then you run the experiment; then you measure the results and decide what to do.
Occam's Razor
SEPTEMBER 24, 2012
A Facebook employee (FBe) gave a talk about measuring ROI/Value of Facebook campaigns. FBe's recommendation was (paraphrasing a 35 min talk): Don't invent new metrics, use online versions of Reach and GRPs to measure success. Why is it so hard to measure the value of Facebook? How can we do better? That is ok.
Occam's Razor
JUNE 28, 2011
Web Analysts are blessed with an immense amount of data, and an amazing amount of valuable, even sexy, metrics to understand business performance. Yet our heroic efforts to report the aforementioned sexy metrics lead to little business action. Since crappy sounds bad, let's just say you are reporting super lame metrics.
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