The Unofficial Google Data Science Blog

APRIL 23, 2024

the weight given to Likes in our video recommendation algorithm) while $Y$ is a vector of outcome measures such as different metrics of user experience (e.g., Experiments, Parameters and Models At Youtube, the relationships between system parameters and metrics often seem simple — straight-line models sometimes fit our data well.

Experimentation 52

Experimentation Optimization Uncertainty Metrics 52

Insight

MARCH 12, 2020

In 2013, Robert Galbraith?—?an One way that we can get around this is to use the proportion of tags that fall into a given class as a measure of our degree of confidence in that class association. Future versions of the AIgent may be improved with the use of more nuanced metrics, depending on the class-encoding scheme applied.

Modeling 59

Modeling Metadata Publishing Sales 59

Cloudera

AUGUST 6, 2018

For example, Crisis Text Line , which provides online support to people in crisis, received a total of 8 m illion text messages in the first two years of its existence between 2013 and 2015. This is important because unlike diabetes or high blood pressure we don’t yet have clear metrics for Parkinson’s.

Machine Learning 50

Machine Learning Internet of Things Cost-Benefit Data-driven 50

Occam's Razor

APRIL 15, 2019

A decade ago, data people delivered a lot less bad news because so little could be measured with any degree of confidence. In 2019, we can measure the crap out of so much. Bubble Kings most commonly reside in organizations where there is little to no accountability (or misplaced accountability, ex: celebration of vanity metrics).

Measurement 79

Measurement Strategy Data Processing Uncertainty 79

Occam's Razor

JANUARY 31, 2017

There is only one simple message above, and just two metrics that matter. The latter is especially important because it directly ties to what content the ads/marketing should contain, what the tone and texture should be of the landing page/app experience, and what we'll use to measure success (S, T, D, C metrics).

Visualization 148

Visualization IT Strategy Key Performance Indicator 148

Occam's Razor

FEBRUARY 3, 2014

According to Nielsen, YouTube reaches more US adults ages 18-34 than any cable network as of mid-2013. As of March 2013, one billion, (B!), One more thing to ponder… One hundred hours of video is uploaded into YouTube every single minute, as of May 2013. And yes, finally, there is the problem of measurement.

Marketing 149

Marketing Analytics Advertising Measurement 149

IBM Big Data Hub

FEBRUARY 22, 2024

But it’s equally important that they have a deep understanding of the risks and limitations of AI and how to implement the appropriate security measures and ethics guardrails. Note: These measures of responsibility must be interpretable by AI non-experts (without “mathsplaining”).

Metadata 96

Metadata Measurement Risk Modeling 96

Occam's Razor

AUGUST 9, 2016

Along the way I'll share some of my favourite metrics and analytics best practices that should accelerate your path to becoming a true Analysis Ninja. At this point you'll be a little confused about some metric or the other. Go, read one of the best pages in the Analytics help center: Understanding Dimensions and Metrics.

Analytics 109

Analytics Metrics Reporting Strategy 109

Occam's Razor

DECEMBER 9, 2013

One that reflects the customer expectations of 2013. To learn more about the Do in stage one please review my See-Think-Do-Coddle framework for content, marketing and measurement.]. Or Ford (it is amazing that in 2013, for such an expensive product, it looks so… 2005). Look at the colors. Look at the icons. Beat Motrin.

Marketing 165

Marketing Analytics Key Performance Indicator Optimization 165

Occam's Razor

MARCH 10, 2015

Universal Analytics: T3: Measurement Protocol! Measurement Protocol – all your data are belong to us! Universal Analytics: T3: Measurement Protocol! Measurement Protocol is perhaps the most complex of the major Universal Analytics features. + Universal Analytics: What the heck is it? Closing Thoughts. They are: 1.

Strategy 151

Strategy Analytics Measurement Business Analysis 151

Sisense

JUNE 26, 2020

A Python data visualization helps a user understand data in a variety of ways: Distribution, mean, median, outlier, skewness, correlation, and spread measurements. Box-plot helps in measuring two observations: 1. Observations: With the above box-plot visualization we can measure the following parameters: The minimum is 1.0

Visualization 97

Visualization Unstructured Data Measurement Data-driven 97

Occam's Razor

DECEMBER 3, 2012

It is not just what you do to attract traffic (what most people think of as marketing and advertising), but also what types of experiences you create (something people rarely think is marketing) and how good you are at delivering for where you should be in 2013 rather than 2009 (only the rarest of marketers think with this lens on).

Marketing 147

Marketing Advertising Strategy Optimization 147

Sisense

DECEMBER 11, 2019

The challenge is to do it right, and a crucial way to achieve it is with decisions based on data and analysis that drive measurable business results. He outlined how critical measurable results are to help VCs make major investment decisions — metrics such as revenue, net vs gross earnings, sales , costs and projections, and more.

Data Lake 80

Data Lake Big Data Sales Data-driven 80

DataKitchen

JUNE 24, 2021

Chapin shared that even though GE had embraced agile practices since 2013, the company still struggled with massive amounts of legacy systems. One of the keys for our success was really focusing that effort on what our key business initiatives were and what sorts of metrics mattered most to our customers. Design for measurability.

ROI 211

ROI Metrics Measurement Cost-Benefit 211

Occam's Razor

APRIL 29, 2013

[A benchmark for you: In 2013 if 30% of your time, Ms./Mr. Many used some data, but they unfortunately used silly data strategies/metrics. And silly simply because as soon as the strategy/success metric being obsessed about was mentioned, it was clear they would fail. It is a really good metric. They get you fired.

Marketing 166

Marketing Metrics Advertising Measurement 166

Jet Global

MAY 1, 2023

Companies like Tableau (which raised over $250 million when it had its IPO in 2013) demonstrated an unmet need in the market. As a result, end users can better view shared metrics (backed by accurate data), which ultimately drives performance. Users’ varied needs require a shift in traditional BI thinking.

Analytics 52

Analytics Cost-Benefit Visualization Dashboards 52