Occam's Razor

JUNE 7, 2017

To give you some context as to how insanely lame these numbers are, Expedia.com received 59,400,000 Visits in May 2017. Hence, the title of this blog post. It is a companion to this blog, I write once a week there and once a month here. Bonus Read: Artificial Intelligence: Implications On Marketing, Analytics, And You ].

Advertising 162

Advertising Marketing B2B ROI 162

Occam's Razor

JULY 13, 2017

You are going to see my deep bias for simplicity for the rest of this post (or in the 745,540 words written on this blog thus far). Ex: Six Visual Solutions To Complex Digital Marketing/Analytics Challenges. Good reporting. The Global Gender Gap Report is a fabulous example how to solve this problem. Really lovely.

Visualization 124

Visualization Strategy Interactive Statistics 124

Occam's Razor

OCTOBER 12, 2017

Like this blog, it will be particularly relevant for those who are in digital analytics and digital marketing. The first two are from editions of my newsletter, The Marketing – Analytics Intersect (it goes out weekly, and is now my primary publishing channel, sign up!). This is not the future, it is Nov 2017.

Marketing 136

Marketing Analytics Machine Learning Strategy 136