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How The Cloud Made ‘Data-Driven Culture’ Possible | Part 2: Cloud Adoption

BizAcuity

They drive business growth in 2022 thanks to its heightened capabilities. Without a well-thought of data strategy and framework in place, the cloud strategy could prove to be more expensive than it has to be. To try and test the platforms in accordance with data strategy and governance. No pun intended.

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The State Of The Insights-Driven Business, 2022

Boris Evelson

What differentiates these firms is that they have consistently invested time, effort, and resources across the five IDB competencies: strategy, data, platforms, internal partners, and practices. In our latest updated research, we found that: More […].

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Create an end-to-end data strategy for Customer 360 on AWS

AWS Big Data

This view is used to identify patterns and trends in customer behavior, which can inform data-driven decisions to improve business outcomes. For example, you can use C360 to segment and create marketing campaigns that are more likely to resonate with specific groups of customers.