Smart Data Collective

JANUARY 9, 2022

Savvy business owners recognize the importance of investing in big data technology. Companies that utilize big data strategically end up having a strong advantage against their competitors. However, despite the benefits big data provides, companies that are using it are in the minority.

Big Data 135

Big Data Data Analytics Advertising Analytics 135

Smart Data Collective

FEBRUARY 20, 2022

More companies are investing in big data than ever these days. One survey published on CIO found that less than a third of companies have reported that big data has buy-in from top executives. If you are running a business that has not yet adapted a data strategy, you should keep reading.

Big Data 111

Big Data Management Finance Data-driven 111

Smart Data Collective

MARCH 2, 2023

Big data technology used to be a luxury for small business owners. In 2023, big data Is no longer a luxury. One survey from March 2020 showed that 67% of small businesses spend at least $10,000 every year on data analytics technology. Big data offers many benefits for companies in any economy.

Big Data 81

Big Data Uncertainty Risk Data mining 81

Smart Data Collective

MAY 10, 2022

Data analytics technology is rapidly becoming a more integral part of many company cultures. According to the 2021 State of Data Maturity Report, 32% of companies have formal data strategies. Data analytics serves many different purposes. Data analytics can help them bridge that gap.

Data Analytics 131

Data Analytics Analytics Big Data Data-driven 131

Smart Data Collective

JULY 20, 2022

A growing number of businesses use big data technology to optimize efficiency. However, companies that have a formal data strategy are still in the minority. Only 32% of executives have officially laid out a data strategy to drive their organization. How Can You Use Lean Thinking with Big Data?

Data-driven 123

Data-driven Optimization Big Data Data Strategy 123

Smart Data Collective

SEPTEMBER 20, 2023

Big data technology has been a huge gamechanger for countless companies in every sector. Around 60% of companies rely heavily on data analytics technology to meet their goals. However, despite, the many benefits of big data technology, many companies still have difficulty implementing it properly.

Data-driven 103

Data-driven IT Big Data Management 103

Smart Data Collective

NOVEMBER 2, 2022

Big data technology has changed the future of marketing in a multitude of ways. A growing number of organizations are leveraging big data to get higher ROIs from their organic and paid marketing campaigns. As a result, companies around the world spent over $52 billion on data-driven marketing solutions in 2021.

Marketing 137

Marketing Big Data Data-driven Sales 137