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Analytics Technology Redefines Social Media Marketing in Sports

Smart Data Collective

Analytics technology has been a huge gamechanger for the sports industry. billion on analytics last year. Nabil M Abbas of Towards Data Science talked about one of the most interesting ways that data analytics is changing the NBA. We will also cover some of the changes brought on by data analytics.

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8 Data-Driven Strategies to Improve Customer Engagement

Smart Data Collective

A growing number of companies are using data analytics technology to improve customer engagement. The good news is that data analytics technology can drastically improve your customer engagement strategy. How much can data analytics help companies with their customer service strategy? Adopt personalized services.

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7 Ways to End Dead Digital Weight on Your Website with Analytics

Smart Data Collective

The first websites predated modern analytics technology. Google Analytics wasn’t launched until 2005. However, advances in analytics over the past decade have made it easier for companies to create quality websites. Keep reading to learn more about using analytics to optimize your website.

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4 ways generative AI addresses manufacturing challenges

IBM Big Data Hub

Facing a constant onslaught of cost pressures, supply chain volatility and disruptive technologies like 3D printing and IoT. The industry must continually optimize process, improve efficiency, and improve overall equipment effectiveness. Summarization Summarization remains the top use case for generative AI (gen AI) technology.

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Data Analytics Helps Marketers Make the Most of Instagram Stories

Smart Data Collective

Most savvy marketers recognize the importance of using analytics technology to optimize their strategies to get a higher ROI. One example of this trend is by using analytics to measure the engagement of Instagram stories to get customers to interact more frequently. If yes, you’re not the only one!

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Benefits of AI-Driven Mobile App Development in E-Commerce

Smart Data Collective

Bhaval Patel of Space-O Technologies wrote a blog post about the growing importance of AI for mobile apps. AI apps can gather data by analyzing user behavior and interaction. App analytics provide valuable insights that help identify bottlenecks, improve user experience, and optimize marketing campaigns.

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Data-Driven Marketing Strategies to Supercharge eCommerce Businesses

Smart Data Collective

From books, clothes, and shoes to courses and memberships, consumers are interacting with digital businesses more than ever. You can optimize your website for search engines by investing in Google ads and setting up your Google My Business (GMB) profile. Build a successful email newsletter campaign with analytics technology.