Occam's Razor

JANUARY 12, 2015

The world of digital analytics seems to be insanely complicated. I led a discussion the other day with a collection of people who were brand new to the space and some who were jaded long-term residents of Camp Web Analytics. Digital Analytics Ecosystem: The Inputs. Digital Analytics Ecosystem: The Outputs. Let's go!

Analytics 150

Analytics Slice and Dice KPI Metrics 150

datapine

MAY 21, 2019

Data analytics isn’t just for the Big Guys anymore; it’s accessible to ventures, organizations, and businesses of all shapes, sizes, and sectors. The power of data analytics and business intelligence is universal. The best entrepreneurs are combining intuition with analytics.

Business Intelligence 183

Business Intelligence Cost-Benefit Dashboards ROI 183

Occam's Razor

APRIL 19, 2010

. "What is the difference between a metric and a key performance indicator (KPI)?" " "What is a dimension in analytics?" There seems to be genuine confusion about the simplest, most foundational, parts of web metrics / analytics. The post will end with a Web Analytics Measurement Framework.

Metrics 138

Metrics Key Performance Indicator KPI Business Objectives 138

Occam's Razor

JANUARY 7, 2014

Every indicator we have is that companies are investing more in every facet of analytics. Consulting. There is an analytics ladder of awesomeness each company needs to climb, and it just takes time. 7: 25% of all analytical effort is dedicated to data visualization/enhancing data's communicative power. #6:

Data-driven 140

Data-driven Consulting Reporting Marketing 140