The Marketing Analytics Intersect: My Newsletter!
Occam's Razor
MARCH 7, 2016
You rent audiences on TV, Magazines, Search, Display, etc. It really depends on what your business objectives are! Ex: Our average Cost Per Acquisition is down to $38, much better than the target of $45 we had set at the beginning of the quarter. Benefits or a newsletter. :). Bounce rate is a metric. A good one.
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