Business Objectives Data Quality Data Warehouse Prescriptive Analytics 
AWS Big Data
MARCH 26, 2024
A Gartner Marketing survey found only 14% of organizations have successfully implemented a C360 solution, due to lack of consensus on what a 360-degree view means, challenges with data quality, and lack of cross-functional governance structure for customer data.
Alation
AUGUST 26, 2021
As lakes of data become oceans, locating that which is trustworthy and reliable grows more difficult — and important. Indeed, as businesses attempt to scale AI and BI programs, small issues around data quality can transmogrify into massive challenges. Data quality. Data governance. Data privacy.
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