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Customer Analytics and AI: Better Together

DataRobot

As noted in this report from Forrester®, “four out of five global data and analytics decision makers say that their firms want to become more data-driven and perform more advanced predictive analytics and artificial intelligence projects. Traditional statistics simply don’t work on this scale. Next Best Action.

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An In-Depth View of Data Science

Domino Data Lab

Data science is a field at the convergence of statistics, computer science and business. Its value is so significant that scaling data science has become the new business imperative with organizations spending tens of millions of dollars on data, technology and talent. What are Data Scientists?

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Delivering Low-latency Analytics Products for Business Success

Rocket-Powered Data Science

I recently saw an informal online survey that asked users what types of data (tabular; text; images; or “other”) are being used in their organization’s analytics applications. This was not a scientific or statistically robust survey, so the results are not necessarily reliable, but they are interesting and provocative.

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Decoding Data Analyst Job Description: Skills, Tools, and Career Paths

FineReport

Predictive analytics: Forecasting likely outcomes based on patterns and trends to facilitate proactive decision-making. Data analysts contribute value to organizations by uncovering trends, patterns, and insights through data gathering, cleaning, and statistical analysis.

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Unlocking the Secrets of Your Customer Data

DataRobot

But they often don’t have enough data scientists with the full range of domain expertise to realize its full value. Data scientists typically come equipped with skills in three key areas: mathematics and statistics, data science methods, and domain expertise. Ready to unlock the secrets of your data?

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Mindshare Integrates Predictive Analytics to Deliver Performance Marketing at Scale

DataRobot Blog

AI in Customer Analytics: Tapping Your Data for Success. To solve this, we use data science tools to identify the right leading indicators across the different levers that we can pull to support faster decisions—using methods that establish causation to the larger business objectives of their clients. Download Now.

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How Data Integration and Machine Learning Improve Retention Marketing

Business Over Broadway

In our world of Big Data, marketers no longer need to simply rely on their gut instincts to make marketing decisions. Through the application of data science principles, marketing professionals now have a way of making evidence-based decisions to improve their marketing activities. The more data they ingest, the better they get.