Descriptive Analytics Prescriptive Analytics Risk Testing 
CIO Business Intelligence
JUNE 7, 2022
More specifically: Descriptive analytics uses historical and current data from multiple sources to describe the present state, or a specified historical state, by identifying trends and patterns. In business analytics, this is the purview of business intelligence (BI). It is frequently used for risk analysis.
Birst BI
OCTOBER 30, 2018
Every day, these companies pose questions such as: Will this new client provide a good return on investment, relative to the potential risk? Is this existing client a termination risk? Today, the most common usage of business intelligence is for the production of descriptive analytics. .
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FineReport
MARCH 24, 2024
Data analysts leverage four key types of analytics in their work: Prescriptive analytics: Advising on optimal actions in specific scenarios. Diagnostic analytics: Uncovering the reasons behind specific occurrences through pattern analysis. Descriptive analytics: Assessing historical trends, such as sales and revenue.
BizAcuity
MARCH 31, 2022
85% of AI (marketing) projects fail due to risk, confusion, and lack of upskilling among marketing teams.(Source: More use-cases are being tried, tested and built everyday, the innovation in this field will not cease for the next few years. Prescriptive Analytics: Prescriptive analytics is the most complex form of analytics.
Jet Global
MAY 1, 2023
Positioning Embedded Analytics for Each Executive Here are some tips on understanding executives’ priorities and getting them on board with the project. Show how embedded analytics will enhance sales and marketing through better demos and shorter sales cycles. It will help to eliminate some of the development risks.
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