Digital Transformation Experimentation Optimization Workshop 
CIO Business Intelligence
JUNE 28, 2023
As Belcorp considered the difficulties it faced, the R&D division noted it could significantly expedite time-to-market and increase productivity in its product development process if it could shorten the timeframes of the experimental and testing phases in the R&D labs. This allowed us to derive insights more easily.”
CIO Business Intelligence
FEBRUARY 21, 2023
As part of Heineken’s 2021 EverGreen strategy to commit to future-proof the organization, adapt to market dynamics, and emerge stronger from the pandemic, there’s the objective to digitally transform the business and its relations with stakeholders. Agility has become critical, top-down and bottom-up.
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CIO Business Intelligence
APRIL 24, 2024
That includes many technologies based on machine learning, such as sales forecasting, lead scoring and qualification, pricing optimization, and customer sentiment analysis. We’re mostly still optimizing our sales and marketing processes with CRM tools,” he says.
CIO Business Intelligence
NOVEMBER 24, 2022
For Jean-Daniel Elbim, director of digital transformation at Bolloré, these tools allow the operational staff to be given more control, but also to bring more agility to the local teams. Above all, you learn through experimentation.” He sees this as an opportunity to widen the pathway to digital access and entry across Africa.
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