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A Complete Guide To Driving Digital Transformation In Marketing

datapine

Digital transformation is a broad term that is difficult to define precisely. Think of digital transformation as a way to future-proof a business. But, you can consider it a change in the business activities to prioritize your business’s digital presence. Steps To Driving A Successful Digital Transformation.

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What is digital transformation? A necessary disruption

CIO Business Intelligence

Once a vanguard business strategy, digital transformation has become a perennial objective for business survival. Most CEOs (72%) continue to prioritize digital investments, according to the 2022 CEO Outlook report from KPMG, in part due to concerns about emerging and disruptive technology, a top three risk to organizational growth.

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10 digital transformation questions every CIO must answer

CIO Business Intelligence

Digital transformation has become an essential part of business success. According to TEKsystems’ 2023 State of Digital Transformation , 41% of organizations’ digital transformation (DX) initiatives have failed to achieve their desired outcomes. That’s not digital transformation.

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7 secrets of successful digital transformations

CIO Business Intelligence

Organizations that continued full speed ahead with their digital transformation initiatives during the COVID-19 pandemic are able to ruminate on what went right and what they would have done differently, with the benefit of hindsight. A leader also needs to devote time and energy to drive a transformation forward.

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3 Reasons Why Most Digital Transformation Initiatives Continue To Fail

BA Learnings

Are you thinking about initiating a digital transformation campaign in your company? Boston Consulting Group conducted a digital transformation study in 2020 to find out why such projects are missing the mark. Lack Of Expert Assistance How hard can digital transformation be? “I Let’s get started.

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10 ways to accelerate digital transformation

CIO Business Intelligence

If you think you’re keeping up, think again: One recent study from research firm Gartner found that the majority of CEOs (59%) say digital initiatives take too long and 52% take too long to realize value. The pressure is on to accelerate digital transformation, according to CIOs, researchers, and analysts.

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Barriers and benefits: How CIOs are navigating the AI whirlwind

CIO Business Intelligence

That said, though CIOs have a clear vision of what their organizations will gain from AI, it’s clear that they are worried about their ability to demonstrate ROI. Just over 6 in 10 say that demonstrating ROI from any technology is very or extremely challenging. Today’s CIOs are working in a tornado of innovation.

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