ecommerce magento-salesforce-integration 
CIO Business Intelligence
APRIL 21, 2022
A customer data platform (CDP) is a software system that pulls together data from a wide array of sources — such as websites, ecommerce and ad platforms, social media applications, retail software, and more — to create a centralized customer database, as well as detailed profiles of each customer. Some integrate with ad platforms.
Smart Data Collective
SEPTEMBER 6, 2020
Data analytics is revolutionizing the future of ecommerce. A growing number of ecommerce platforms have expressed the benefits of data analytics technology and incorporated them into their solutions. How much of a role will big data play in ecommerce? Experts forecast that ecommerce providers will spend $6.2
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