Smart Data Collective

MARCH 30, 2022

Analytics technology is taking the ecommerce industry by storm. Ecommerce companies are expected to spend over $24 billion on analytics in 2025. While there is no debating the huge benefits that analytics technology brings to the ecommerce sector , many experts are pondering what those actual benefits are.

Analytics 115

Analytics Cost-Benefit Testing Dashboards 115

CIO Business Intelligence

APRIL 21, 2022

Embrace a customer data platform. A customer data platform (CDP) is a software system that pulls together data from a wide array of sources — such as websites, ecommerce and ad platforms, social media applications, retail software, and more — to create a centralized customer database, as well as detailed profiles of each customer.

Sales 140

Sales Marketing Dashboards Advertising 140

Smart Data Collective

MARCH 10, 2021

One of the fastest-growing (primarily B2C) industries is eCommerce and it’s also one of the biggest testing grounds for AI implementations. eCommerce businesses are embracing AI for a number of use cases as they need a more efficient way to process the terabytes of data they collect regularly and drive better results. Retargeting.

Cost-Benefit 116

Cost-Benefit Big Data Metrics Technology 116

CIO Business Intelligence

APRIL 26, 2022

Despite nearly $1 billion in online revenue in 2020, the web-based outdoor recreational retailer was running its entire business on an outdated and unsupported e-commerce platform called ADT. That means either [Backcountry’s ecommerce systems] were past end of life, or they didn’t exist.

Data Lake 98

Data Lake Dashboards Recreation/Entertainment Sales 98

Smart Data Collective

MARCH 2, 2021

From playing games and streaming movies to socializing with friends and online shopping, digital platforms allow people to stay connected and complete everyday tasks safely. eCommerce Is Booming. So, when it comes to shopping, they prefer eCommerce platforms. Big data has been incredibly useful in the field of ecommerce.

Marketing 129

Marketing Data Analytics Analytics Advertising 129

TDAN

APRIL 5, 2022

Even pre-pandemic, Amazon was an ecommerce giant like no other. You could find practically anything on the platform and have it delivered straight to your door. Cut to a nearly-post-pandemic reality, and Amazon has become bigger and more competitive than ever.

Sales 98

Sales Optimization IT Data Strategy 98

Smart Data Collective

NOVEMBER 24, 2020

eCommerce Business Intelligence Software. eCommerce software is a fundamental solution for business owners looking to remain competitive and profitable during the global pandemic. Simply, eCommerce software is the engine that powers any successful online store. Conference Call Services.

Business Intelligence 115

Business Intelligence Big Data Cost-Benefit Forecasting 115

Smart Data Collective

APRIL 5, 2022

Many cybercriminals believe they can con eCommerce stores out of their cash and never be caught because they are operating over the internet. Fraud is most commonly committed against online stores and eCommerce businesses. Online fraud is growing at a frightening pace. billion last year. Upgrading Payment Gateways.

Technology 112

Technology Big Data Data Collection IT 112

IBM Big Data Hub

DECEMBER 8, 2023

Outage monitoring platform Downdetector reported an 80% jump in people reporting issues with credit card payments. It’s an outdated and impractical practice for modern eCommerce and ultimately makes you less competitive over time. Time and again, we see IT teams struggle to deal with seasonal spikes in demand and outages.

IT 120

IT Management Sales Reporting 120

CIO Business Intelligence

OCTOBER 30, 2022

As shoppers become increasingly eager to buy via live shopping on social platforms such as Instagram and TikTok, retailers face new challenges: How to capture the shoppers’ attention on social media when the urge to buy hits? Still, it’s not always easy to deploy new features and channels in their current commerce platform.

Sales 85

Sales Experimentation Interactive Marketing 85

CIO Business Intelligence

AUGUST 22, 2022

Cybersource helps businesses enhance their customer experiences with a feature-rich platform. The platform also ensures the security of sensitive payment data for improved compliance and data security. The 2022 Global Digital Shopping Index from Cybersource, a Visa solution, clearly showcases U.S.

Sales 95

Sales IT 95

O'Reilly on Data

APRIL 23, 2024

Google and Amazon were still atop their respective hills of web search and ecommerce in 2010, and Meta’s growth was still accelerating, but it was hard to miss that internet growth had begun to slow. Cory Doctorow calls this the “enshittification” of Big Tech platforms. The market was maturing.

Advertising 252

Advertising Cost-Benefit Marketing Risk 252

Smart Data Collective

SEPTEMBER 4, 2019

Big data is partially responsible for the 15% increase in ecommerce sales in 2018. However, if you pay attention to the data and other specifics when changing, you shouldn’t have any issues switching from one platform to another. Pay attention to the eCommerce data during the switch. Switching can make things easier.

Big Data 72

Big Data Sales IT Technology 72

CIO Business Intelligence

MARCH 17, 2023

Organizations have been transitioning away from legacy, monolithic platforms as these decades-old IT systems bog down management, flexibility, and agility with their tightly entangled components. In fact, it could be locking you into rigid choices, just like a monolithic platform. No platform is a fire-and-forget type of affair.

Business Objectives 111

Business Objectives Testing Marketing Technology 111

Cloudera

JULY 19, 2022

The dynamic and interconnected world of global ecommerce, crypto currencies, and alternative payments places increased pressure on anti-financial crime measures to keep pace and transform alongside these initiatives. billion ecommerce transactions by 2026, a five-fold increase over the 6.1 billion predicted for 2022.

Predictive Analytics 83

Predictive Analytics Risk Machine Learning Measurement 83

Smart Data Collective

JULY 26, 2020

We discussed it briefly in a previous article on data-driven ecommerce , but wanted to follow-up on some of its more recent breakthroughs. For 5 years of unstoppable growth, the platform has produced numerous tools that will make your business strive no matter its specialty. Magento is a Great Data Pipeline Platform for B2B Ecommerce.

B2B 110

B2B Big Data Data-driven Sales 110

Smart Data Collective

FEBRUARY 22, 2022

Meanwhile, if you are looking for more recommendations for e-commerce businesses or to join a community of fellow entrepreneurs to further enrich your journey the Beprofit eCommerce profit community is a great place to learn and grow. #1 The preceding link from HubSpot lists some of the data analytics platforms that can help.

Data-driven 129

Data-driven Metrics Sales Big Data 129

CIO Business Intelligence

JUNE 23, 2023

According to Sam Ansari, CEO at data engineering and machine learning (ML) platform Accure, in the current digital era, data has evolved from being a mere byproduct to the pivotal fuel that propels innovation and drives business success.

Data Strategy 104

Data Strategy Strategy Visualization Consulting 104

CIO Business Intelligence

MAY 3, 2022

Governance is not a fixed process or tool,” says Antonio Vazquez, CIO at business process automation platform provider Bizagi. It also uses the cloud for web platforms such as ecommerce and for its own low-code automation platform. One possible solution is to create a cloud governance program.

Management 143

Management Scorecard Cost-Benefit Risk 143

Smart Data Collective

NOVEMBER 28, 2022

Modern business intelligence platforms can integrate with hundreds of data sources like marketing communication tools, ecommerce platforms and payment providers to create this holistic picture. Analytics platforms are constantly innovating to further lower barriers to entry.

Business Analytics 106

Business Analytics Analytics Business Intelligence Sales 106

CIO Business Intelligence

SEPTEMBER 27, 2022

Using a suite of payment and fraud management solutions from Cybersource, a Visa solution, the store’s payment platform enabled customers to order online or via a mobile app and pick up their pizza using a QR code at the brand’s exclusive Pizza Portal, a heated, self-service mobile order pickup station located in the lobby of each store.

Sales 81

Sales Software Interactive Management 81

Smart Data Collective

NOVEMBER 15, 2019

All ecommerce companies need to look for ways to utilize big data to make the most of their SEO strategies, because organic search is essential to their success. The Overwhelming Importance of Big Data in SEO of eCommerce Companies. SEO is getting easier and easier to implement on eCommerce platforms in particular.

Big Data 81

Big Data Predictive Analytics Optimization Strategy 81

Smart Data Collective

DECEMBER 13, 2021

Most ecommerce marketing strategies depend on your market, competitors, and your business goals. You will need to use analytics features in your marketing automation platform to monitor countless KPIs, such as open rates, click-throughs and conversions. Analytics technology is the basis for most modern email marketing strategies.

Data-driven 135

Data-driven Marketing Strategy Big Data 135

CIO Business Intelligence

APRIL 1, 2022

Google Cloud has released a new fully managed search tool, called Retail Search, which is aimed at retailers who are concerned about product discovery on their digital platforms. The service is intended to solve a common retail challenge of losing customers when they don’t immediately find their desired product on an ecommerce platform.

IT 100

IT Machine Learning Cost-Benefit Data Collection 100

AWS Big Data

APRIL 17, 2023

CyberSolutions is one of the leading ecommerce enablers in Germany. We design, implement, maintain, and optimize award-winning ecommerce platforms end to end. His team builds smart microservices for ecommerce retailers to help them improve and automate their workloads.

Forecasting 78

Forecasting Cost-Benefit Optimization Testing 78

CIO Business Intelligence

MARCH 9, 2022

In the past, one option was to use open-source data analytics platforms to analyze data using on-premises infrastructure. Dell Technologies has worked with Cloudera, leveraging their experience leveraging AI and ML to help organizations manage and make the most of their data, to deliver the Cloudera Data Platform (CDP) Private Cloud Base.

Data-driven 89

Data-driven Analytics Machine Learning Optimization 89

CIO Business Intelligence

JANUARY 15, 2024

It uses Google Cloud’s Vertex AI machine learning platform to power a natural language chat interface that enables retail staff to explore inventory information. Commercetools uses AI to assist developers Commercetools is unveiling Foundry, a new suite of “precomposed” composable components for cart-to-checkout ecommerce.

Sales 89

Sales Software Forecasting Statistics 89

IBM Big Data Hub

JANUARY 19, 2024

Utilizing more customer insights for real-time decision-making Organizations can now track and analyze every customer interaction, especially those who are eCommerce companies. Augmented reality could allow the customers to try a product in their environment before purchasing.

Data-driven 91

Data-driven Consulting Interactive Data Lake 91

CIO Business Intelligence

OCTOBER 19, 2022

It was with these in mind that Expo 2020 Dubai decided on a multi-cloud infrastructure that was hyper-flexible, scalable, secure, and reliable enough to support the event’s operations while serving as a platform to manage the build process for the event.

IT 85

IT Digital Transformation Data Processing Sales 85

Smart Data Collective

APRIL 2, 2021

Big data has been a gamechanger in the ecommerce sector in recent years. One of the biggest benefits of using big data to create a successful ecommerce channel is that it helps show which products are performing the best. There are a lot of ways to use big data for an ecommerce business model. Source: Statista. 1) Mobile covers.

Big Data 79

Big Data Marketing Sales Data mining 79

CIO Business Intelligence

MAY 31, 2022

Dazzling your customers and delivering the best possible mobile app experience helps them connect with the world, interact with friends, and leverage the power of eCommerce. More interestingly is how brand perception changes after consumers encounter an error on your mobile platform. This is the idea behind Every Experience Matters.

Testing 127

Testing Software Reporting Marketing 127

Smart Data Collective

AUGUST 15, 2022

Historical responses on platforms that are automatically saved on the system will be added to the predictive answers of customer inquiries. If you have a massive business, content could be challenging to look for, especially if such pieces are scattered through various channels and platforms. Using The Power Of Chatbots.

Machine Learning 112

Machine Learning Cost-Benefit Forecasting Sales 112

CIO Business Intelligence

DECEMBER 19, 2023

Productivity improvements will likely come from experimenting with the platforms and tools that embed prompting and other natural language capabilities, while longer-term impacts will come from embedding the company’s intellectual property into privately managed large language models.

Digital Transformation 141

Digital Transformation Unstructured Data Machine Learning Risk Management 141

Smart Data Collective

NOVEMBER 2, 2022

If you’re an eCommerce owner who handles all of your store’s marketing or an agency marketer looking to gain loyal customers, you’ll need advanced targeting. Facebook and other social media channels incorporate sophisticated AI algorithms into their advertising platforms to help advertisers improve targeting.

Advertising 129

Advertising Cost-Benefit Marketing Broadcasting 129

CIO Business Intelligence

NOVEMBER 3, 2022

Nothing clicked until she spoke to Trainline, the international digital rail and coach technology platform, headquartered in London. By 2018, the Trainline platform was hosting more than 80 million customer visits a month, with more than 80% coming through mobile devices. Everything fell in place; every box was ticked,” she says. “I

Sales 98

Sales Digital Transformation Data Processing Technology 98

Occam's Razor

JUNE 4, 2018

By every indicator available, ecommerce is continuing to grow at an insane speed. Although it may seem impossible to imagine with ecommerce already totaling up to 5% of overall commerce, there’s astronomical growth still to come. Still, I’m heartbroken that some the simplest elements of ecommerce stink so much. Deep breath.

Strategy 124

Strategy Cost-Benefit Testing Sales 124

AWS Big Data

NOVEMBER 9, 2023

Building a data platform involves various approaches, each with its unique blend of complexities and solutions. In this post, we delve into a case study for a retail use case, exploring how the Data Build Tool (dbt) was used effectively within an AWS environment to build a high-performing, efficient, and modern data platform.

Data Warehouse 103

Data Warehouse Testing Data Quality Reporting 103