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Join us at the forefront of AI for business: Think 2024

IBM Big Data Hub

You need to move beyond experimentation to scale. Make lasting connections and exchange new ideas with IBM leaders, technical and consulting experts, partners and industry peers to help your business make AI the heart of your enterprise strategy to improve efficiencies, reduce costs, tackle cybersecurity threats and more.

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The CIO’s 2024 AI playbook

CIO Business Intelligence

For enterprise executives in 2024, that means right-sizing those expectations and getting to work: justifying the right use cases, forming teams, and tracking progress and ROI. Here are three strategies designed to help CIOs and others maximize their return not just on AI, but all essential tech.

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10 Essential Data-Driven B2B Email Marketing Strategies

Smart Data Collective

A growing number of marketers are exploring the benefits of big data as they strive to improve their branding and outreach strategies. If you want to make the most of your big data strategy, you should keep reading to learn how to incorporate data into email marketing. How to Use Data to Improve Your Email Marketing Strategy.

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How to become an AI+ enterprise

IBM Big Data Hub

While many organizations have implemented AI, the need to keep a competitive edge and foster business growth demands new approaches: simultaneously evolving AI strategies, showcasing their value, enhancing risk postures and adopting new engineering capabilities. times higher ROI. times higher ROI.

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ADP’s cloud transformation pays dividends

CIO Business Intelligence

That strategy fully enabled the company’s applications to exploit all the follow-on services developed by Amazon and other cloud providers, and developers in ADP’s innovation labs continue to experiment with cloud-related technologies as they surface today. It is hard to have the ROI and know the efficacy of these things,” Nagrath says. “We

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The portfolio approach to digital transformation: 4 keys to success

CIO Business Intelligence

Corporate projects are classically evaluated on standard matrices such as return on investment (ROI), break-even period, and capital invested. Such a risk-based capital approach is important as it provides a new experimental push to the organization that may propel it into a new orbit,” says Rabra.

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Achieving cloud excellence and efficiency with cloud maturity models

IBM Big Data Hub

Cloud maturity models are a useful tool for addressing these concerns, grounding organizational cloud strategy and proceeding confidently in cloud adoption with a plan. A successful cloud strategy requires a comprehensive assessment of cloud maturity. Level 3 – Scale: Cloud-native strategy is now the preferred approach.