Occam's Razor

JANUARY 7, 2019

My professional areas of interest cover Customer Service, User Experience and Finance, though here on Occam’s Razor my focus is on influencing incredible Marketing through the use of innovative Analytics. I recommend using that money to buying your team iPhones every Friday, I assure you that'll have a positive ROI.

Marketing Analytics 88

Marketing Analytics Marketing Analytics Strategy 88

Smart Data Collective

MARCH 30, 2022

While there is no debating the huge benefits that analytics technology brings to the ecommerce sector , many experts are pondering what those actual benefits are. New ecommerce startups are discovering interesting ways to utilize analytics. Those that have a solid strategy predicated on it will have a higher ROI.

Analytics 114

Analytics Cost-Benefit Testing Dashboards 114

Sisense

JUNE 22, 2021

The problem for marketers is how much weight to attribute to each channel to determine budget allocation and ROI. Get a unified view of all your marketing data sources. Marketers have not been quick to embrace multi-touch attribution modeling, but now they are under pressure to show ROI or face decreased budgets.

Data-driven 52

Data-driven Sales Marketing Key Performance Indicator 52

Smart Data Collective

MARCH 31, 2020

One recent study found that the global market for these technologies will be worth $229 billion within the next five years. There are many benefits to industries that implement AI; healthcare, finance, communications, retailers, and even art companies are making use of the technology. Analyzing consumer behavior.

Marketing 89

Marketing Advertising Big Data ROI 89

FineReport

APRIL 3, 2024

Opt for tools requiring minimal training to produce meaningful visualizations for wider adoption and better ROI. Evaluate the pricing structure against features and potential ROI. Its interactive dashboards and self-service analytics streamline intricate data, ensuring accessibility for users regardless of their technical proficiency.

Dashboards 52

Dashboards Visualization Metrics Interactive 52

Andrew White

JANUARY 11, 2021

Government, Finance, … Tough question…mostly as it’s hard to determine which industry due to different uses and needs of D&A. As such banking, finance, insurance and media are good examples of information-based industries compared to manufacturing, retail, and so on. Does this promote efficiency? We see both too.

Data Analytics 52

Data Analytics Analytics Data-driven Finance 52