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Leveraging user-generated social media content with text-mining examples

IBM Big Data Hub

With nearly 5 billion users worldwide—more than 60% of the global population —social media platforms have become a vast source of data that businesses can leverage for improved customer satisfaction, better marketing strategies and faster overall business growth. words and/or phrases) known as tokens.

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Data Science at The New York Times

Domino Data Lab

Wiggins advocated that data scientists find problems that impact the business; re-frame the problem as a machine learning (ML) task; execute on the ML task; and communicate the results back to the business in an impactful way. This post provides distilled highlights, a transcript, and a video of the session. Session Summary.