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Artificial Intelligence: Implications On Marketing, Analytics, And You

Occam's Razor

It’s implications are far and wide, even in the narrow scope that I live in (marketing, analytics, influence). My personal strategy: Understand reality. If you want to know what I’m doing, search for the phrase “my personal strategy” above. I have so much to tell you, stuff I’m scared about, and so much I’m excited about.

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5 Ways CMOs Must Exploit the Benefits of Data Analytics

Smart Data Collective

The top marketing strategists of every organization need to understand its benefits and use it effectively. The market for marketing analytics technology is growing nearly 14% a year. The demand for data analytics technology in the marketing will continue to grow as more executives recognize its benefits.

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How Data Analytics Can Change the Way In-House Legal Departments Do Business 

Smart Data Collective

As a result, big law firms have implemented data analytics a top-of-mind priority for in-house attorneys. What is Legal Analytics? Legal analytics is the process of implementing data into your decision-making on topics affecting legal forms and attorneys, like legal strategy, a matter of forecasting, and resource management.

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‘X’ Marks the Data: Alation Is the Treasure Map to the Snowflake Data Cloud

Alation

Two customers at Snowflake Summit will share how Alation and Snowflake support innovation in their sector: Kayleigh Lavorini from Fifth Third Bank will present “ Building a Data Mesh: Fifth Third Bank’s Data Strategy Journey ”. Make sure to catch it Tuesday, June 14, at 3:30 p.m. This includes Snowflake itself!

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PODCAST: COVID19 | Redefining Digital Enterprises – Episode 11: The Impact of COVID-19 on Consumer Packaged Goods Industry

bridgei2i

I have been collaborating with multiple stakeholders across many global CPG companies, enabling high impact business transformation strategies and guiding them in their analytics journey. Listen Now Insurance is among the most-affected industries of the novel Coronavirus.

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The Gartner 2021 Leadership Vision for Data & Analytics Leaders Webinar Q&A

Andrew White

Do you recommend a consulting approach strategy rather than a CDO strategy? As such banking, finance, insurance and media are good examples of information-based industries compared to manufacturing, retail, and so on. How do you think Technology Business Management plays into this strategy? Governance. Product Management.