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What Data Metrics Should Be Incorporated Into a Marketing Dashboard?

Smart Data Collective

They must make sure that their marketing strategy is operating effectively. However, the question they have to ask is how they can evaluate their marketing efforts, whether social, digital, email, or even PR. It is no longer safe to indulge in guesswork about marketing strategies. It has a lot more to that.

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Introduction To The Basic Business Intelligence Concepts

datapine

By gaining the ability to understand which datasets are relevant to particular goals, strategies, and initiatives in your organization, you’ll be able to identify trends or patterns that will help you make significant improvements in a number of key areas within the organization. But more on that later. Benchmarking is more accurate.

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Multi-Touch Attribution: The Marketer’s Secret Weapon to Make Smarter, Data-Driven Decisions

Sisense

As a marketer, attribution is one of the most important challenges you face today in a multi-channel world. Your customers interact with multiple campaigns: They start with a TV ad, see a Facebook ad, see a Google Ad two days later, discover an SEO-driven blog article, and finally click on an email discount offer to make a purchase.

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5 Sources of Data for Customer Analytics and Their Benefits

Smart Data Collective

Customer service analytics is necessary for businesses that want to assess the level of help provided to customers and other key stakeholders. The information you gather will assist you in identifying strategies that are effective and pinpointing areas where you can improve. Performance Evaluation.

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Winning With Data: Say No To Insights, Yes To Out-of-sights!

Occam's Razor

It is published 50x/year, and shares bleeding-edge thinking about Marketing, Analytics, and Leadership. What specific current or future campaigns, activities, internal or external business strategies are being influenced by the out-of-sight ? Do fully featured trials or interactive demos work better on the website?

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Mastering BI Dashboard Tools: Your Essential Guide

FineReport

Integrated with diverse data sources, they empower users to analyze data directly within the dashboard interface, democratizing data analytics for both technical and non-technical users. Dashboards offer immediate visualizations and interactivity, while reports provide in-depth insights that require thorough examination.