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4 Ways AI Can Improve Your Marketing Strategy

Smart Data Collective

AI seems to be popping up in all sorts of places, including in marketers’ toolkits. We talked extensively about some of the benefits of using AI in marketing before. Strategy is no longer something dreamed up by humans in a brainstorming room on a Tuesday afternoon. Check out how AI enhances marketing approaches below.

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Promising Benefits of Predictive Analytics in Asset Management

Smart Data Collective

One of the biggest is that more financial institutions are using predictive analytics tools to assist with asset management. Predictive Asset Analytics, Riskalyze and Altruist are some of the tools that use predictive analytics to improve asset management for both individual and institutional investors.

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Can Predictive Analytics Identify Future Crypto Profitability?

Smart Data Collective

However, the crypto market experienced a significant downtrend recently with prices plummeting as low as 30% from peak prices in a matter of days. Predictive analytics technology is very useful in the context of investing and other financial management practices. Cryptocurrencies are undoubtedly the rave of the moment.

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Albanian Bitcoin Investors Tap the Power of Predictive Analytics

Smart Data Collective

Many Albanian bitcoin traders are relying more heavily on predictive analytics technology to make profitable trading decisions. Many traders in other countries are already benefiting from using predictive analytics , so Albanian investors should use it too. Predicting Asset Values Based on Geopolitical Events.

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5 Product Strategy Consulting Tips for Data-Driven Marketing Campaigns

Smart Data Collective

Big data is extremely important in the marketing profession. billion on marketing analytics by 2026. A growing number of companies are using data analytics to better understand the mindset of their customers, provide better customer service , forecast industry trends and identify the ROI of various marketing strategies.

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Why Do Some Companies Achieve More Predictive Analytics Success?

CIO Business Intelligence

There is growing belief that businesses are set to spend huge amounts of money on predictive analytics. While in 2021, the global market for corporate predictive analytics was worth $10 billion, it is forecast to balloon to $28 billion by 2026.

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Mindshare Integrates Predictive Analytics to Deliver Performance Marketing at Scale

DataRobot Blog

In a world that is increasingly outcome-focused and platform-based, we have integrated strategy and predictive analytics to move at the speed of our clients’ decisions and established a scalable framework for uncovering and acting on insights in an organized, simple, and transparent operating model.