Crushing It With Competitive Intelligence Analysis: Best Metrics, Reports
Occam's Razor
FEBRUARY 9, 2015
Competitive intelligence data will never match your site's analytics tool. Small sites are out-of-luck. Site-centric CI vs. Ecosystem-centric CI. After that first section, you are welcome to jump around if you would like to, though I do recommend reading one complete section, practicing it, and then moving to the next one.
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