12 Rules for Data Storytelling
Juice Analytics
MARCH 17, 2021
I’ve condensed down to 12 essential rules/principles, broken into two parts: 1) Thinking like a storyteller; 2) Design principles for data stories. The choices you make — the metrics and visualization you choose, the sequence of content, even how you label the data — these are all an expression of your priorities and insights into the data.
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