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Getting Started with Data Storytelling

Juice Analytics

The “last mile” of analytics Data storytelling is about helping make your work pay off. In my recent presentation entitled ‘The Star Trek Guide to Better Analytics’, I found Dr. Bones McCoy to be a good characterization of your audience: he’s not an engineer (or data-savvy), he’s skeptical, and he’s people-oriented.

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How to Create a Data Fluent Organization

Juice Analytics

The root cause is something we call “the last mile” problem. The last mile analogy comes from telecommunications were bridging the final few feet from the big pipes carrying gigabytes of Internet traffic throughout your city to each individual house is the most costly. The technologists have done their job.

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Analytics On The Bleeding Edge: Transforming Data's Influence

Occam's Razor

Analytics teams are named for the silos and limitations within which they trap themselves. Finally, few analytics teams obsess about predictive analytics in a way that allows them to dictate future action. The above-observed realities were on my mind as I took on a new role to lead Global Strategic Analytics. Paid Media.

Analytics 131
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Digital Commerce in the New Normal: An Overview

bridgei2i

A deep dive of this would include all marketing activities that support such digital transactions, including people, processes, and technologies associated with analytics, promotion, pricing, customer acquisition and retention, and customer experience at all touchpoints throughout the customer buying journey. Souce: Amperity Survey Report.

Sales 52
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Invest In Analytics To Improve Your Production Line

Smart Data Collective

Investing in analytics isn’t something to take lightly, but companies that do it well can set themselves up for success they didn’t even know was attainable. Who’s Using Analytics in Manufacturing? Broadly speaking, big data analytics is your company’s ticket to efficiency and productivity improvements.

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Suck Less | A Plea For User-Centric Design: Powered By You!

Occam's Razor

Additionally, you are spending your day in the warm embrace of Adobe or Google Analytics because your job is set up as "data people." The initial focus of the above four steps will be the last-mile (core) experiences on your website. As you might expect from any role, they also make a handful of important mistakes.

Testing 86
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PASS Financials: past, present and the Future:

Jen Stirrup

I went through four years of personal hell as a PASS Board member, taking s**t from people who just did not believe that business analysis, business analytics or similar related technologies such as Power BI had any place at the PASS table. I hope that this leads to a calmer discussion by providing additional information and data.

Metrics 104