The cloud data warehouse specialist has launched another industry-specific product, this time aimed at helping companies in the retail and consumer goods sectors to manage their data. Credit: Edwin Tan After launching the Healthcare and Life Sciences Data Cloud Platform just a week ago, Snowflake has announced a Retail Data Cloud aimed at helping retail and consumer goods companies make the most of their data. With Snowflake’s proprietary cloud data warehouse at its heart, the Retail Data Cloud brings together Snowflake’s highly-scalable data warehousing, analytics and compliance tools, with access to third-party data sources and resources through a data marketplace, and various partner consulting services from the likes of Capgemini and Infosys. The Retail Data Cloud will also include prebuilt data applications from various technology and consulting partners. For example, a Retail Intelligence dashboard has been built with partner Tableau to help retailers plug in their data and automatically gain insights into pre-optimized working and hiring patterns. Or, customers looking to apply machine learning to their data can turn to partners such as Amazon Web Services, Dataiku or DataRobot for faster time-to-market. “The retail industry has seen some disruptions of late due to the pandemic and ongoing geopolitical crises,” Rosemary Hua, global head of industry go-to-market for retail and consumer goods at Snowflake said. “These problems are a result of enterprises being unable to predict how customers are reacting to the changing circumstances.” Snowflake now offers four industry-specific versions of its platform, with the two launches this year joining the Financial Services Data Cloud and Media Data Cloud, that were both introduced last year. “Data brings visibility and efficiency-driving insight to all stakeholders in retail,” Doug Henschen, principal analyst at Constellation Research said in response to the announcement. Henschen sees your average retail customer taking a phased approach to adopting these various capabilities, starting with data management and analytics, before investigating the prebuilt, industry-specific capabilities from partners. “Even further up the ladder are data-sharing, data-enrichment and, potentially, data-monetization opportunities that might drive yet more efficiency, sales, and profit opportunities for all constituents, while, of course, respecting compliance and privacy safeguards,” he added. Snowflake won’t have it all its own way in this market however, as rival data management vendor Databricks launched its first industry-specific Data Lakehouse for Retail and Consumer Goods Customers back in January. Related content opinion The cyber pandemic: AI deepfakes and the future of security and identity verification Attackers have seen huge success using AI deepfakes for injection and presentation attacks – which means we’ll only see more of them. Advanced technology can help prevent (not just detect them). By Aaron Painter May 02, 2024 5 mins Artificial Intelligence Security brandpost Sponsored by Cisco Transform the modern data center: From today to the future Embrace agility, elasticity, and cognitive intelligence capabilities for a data center strategy that’s performance-ready and sustainable for the future. By Murali Gandluru May 02, 2024 4 mins Networking brandpost Sponsored by TCS and Microsoft 5 keys to optimizing ROI on your Cloud Center of Excellence 5 keys to optimizing ROI on your Cloud Center of Excellence CoE adoption is on the rise – but success means evaluating relevance, staying connected, building a strong team, continuous innovation, and transforming culture. By Tata Consultancy Services May 02, 2024 2 mins Manufacturing Industry Cloud Computing brandpost Sponsored by TCS and Microsoft Best practice advice for improving productivity while maintaining security The modern “borderless workplace” requires a new strategy. Microsoft and TCS are answering the challenge with innovation solutions. By Tata Consultancy Services May 02, 2024 1 min Manufacturing Industry Microsoft Cloud Computing PODCASTS VIDEOS RESOURCES EVENTS SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe