2021, Cost-Benefit, Marketing Analytics and ROI

The Evolving Importance of Analytics in Generating Leads through PPC

Smart Data Collective

OCTOBER 5, 2021

The utilization of analytics and big data in the marketing industry has played a massive role in this robust growth. One of the most important benefits of analytics in marketing is with PPC marketing. More companies are using analytics to expand the reach of their PPC campaigns and improve their ROI.

Analytics

Analytics Marketing ROI Testing

The Gartner 2021 Leadership Vision for Data & Analytics Leaders Webinar Q&A

Andrew White

JANUARY 11, 2021

It was titled, The Gartner 2021 Leadership Vision for Data & Analytics Leaders. This was for the Chief Data Officer, or head of data and analytics. It is meant to be a desk-reference for that role for 2021. The fill report is here: Leadership Vision for 2021: Data and Analytics.

Data Analytics

Data Analytics Analytics Data-driven Finance

Data Leaders Brief

The Evolving Importance of Analytics in Generating Leads through PPC

The Gartner 2021 Leadership Vision for Data & Analytics Leaders Webinar Q&A

Webinars

Stay Connected