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What Data Metrics Should Be Incorporated Into a Marketing Dashboard?

Smart Data Collective

Big data has been incredibly important in the marketing profession. Marketers need to rely heavily on big data technology to reach customers more effectively. Big data technology isn’t just important for making better insights. Here the information is usually collected from multiple data sources.

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Create a lasting customer retention strategy

IBM Big Data Hub

Organizations with strong missions or values should spend time and budget on communicating their perspectives through advertising, direct-to-consumer messaging and customer engagement. Doing so can produce important metrics like customer retention rate (CRR) and customer churn rate (CCR).

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Benchmarking Performance: Your Options, Dos, Don'ts and To-Die-Fors!

Occam's Razor

We are all blessed with more data than we know what to do with, and all for the price of a few lines of JavaScript added to your website. In this type of an environment, I've frequently stressed the value of identifying targets for your key performance indicators. None of the four other methods are advisable.

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The Very Best Digital Metrics For 15 Different Companies!

Occam's Razor

The very best analysts are know what matter’s the most are not the insights from big data but clear actions and compelling business impact from usually a smaller subset of key data. People ask me this seemingly simple question all the time: What Key Performance Indicators should we use for our business ?

Metrics 141
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Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies

Occam's Razor

In a world of infinite choice, the ability to pick critical few metrics to focus on is, well…, critical. It is the difference between plodding along, or winning big. In this post I want to share that one-page list of the best metrics for digital content, marketing and business success with you. It would not surprise me.

Metrics 155
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It's Not The Ink, It's The Think: 6 Effective Data Visualization Strategies

Occam's Razor

The reasons are that we all like complexity, it gives us energy :), we tend to be logical, and we often treat data output as the end when in reality the data output is just the start of the process that results in actions that deliver business impact. There is only one simple message above, and just two metrics that matter.

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12 Marketing Reports Examples You Can Use For Annual, Monthly, Weekly And Daily Reporting Practice

datapine

Using the right marketing KPIs (key performance indicators) is a good start – what is now left is finding a way to organize it all in a way that makes sense and brings value. To get started, you might want to equip yourself with a marketing BI software to analyze all your data and easily build professional reports.

Reporting 280