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Decoding Data Analyst Job Description: Skills, Tools, and Career Paths

FineReport

Rapid technological advancements and extensive networking have propelled the evolution of data analytics, fundamentally reshaping decision-making practices across various sectors. These professionals collaborate with IT teams, management, or data scientists to align analytical efforts with organizational objectives across various industries.

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5 Sources of Data for Customer Analytics and Their Benefits

Smart Data Collective

There is no disputing that data analytics is a huge gamechanger for companies all over the world. Do you know what motivates your customers? Therefore, you need sophisticated customer analytics to analyze complex customer behavior. What Is Customer Service Analytics?

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Participate In Our TechRadarâ„¢ Research On Customer Analysis Methods

Srividya Sridharan

Customer insights professionals have many customer analytics methods (sub's reqd) to choose from today to perform behavioral customer analysis, and new techniques emerge as the complexity of customer data increases. But how do you decide which customer analysis methods […].

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An In-Depth View of Data Science

Domino Data Lab

Data science is a field at the convergence of statistics, computer science and business. Data science is an interdisciplinary field within STEM that combines math and statistics, computer science, and business acumen to find patterns in complex datasets that can be used to improve decision making. What are Data Scientists?

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How Data Integration and Machine Learning Improve Retention Marketing

Business Over Broadway

Reducing customer churn requires you to know two things: 1) which customers are about to churn and 2) which remedies will keep them from churning. In this paper, I show you how marketers can improve their customer retention efforts by 1) integrating disparate data silos and 2) employing machine learning predictive analytics.

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Mindshare Integrates Predictive Analytics to Deliver Performance Marketing at Scale

DataRobot Blog

Learn more from guest blogger Ikechi Okoronkwo, Executive Director, Business Intelligence & Advanced Analytics at Mindshare. As a global media agency network that delivers value in different ways (media investment management, planning and buying, content, creative, strategy, analytics, etc.), Download Now.

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Customer Analytics and AI: Better Together

DataRobot

As noted in this report from Forrester®, “four out of five global data and analytics decision makers say that their firms want to become more data-driven and perform more advanced predictive analytics and artificial intelligence projects. Traditional statistics simply don’t work on this scale. Next Best Action.