Data Science 101

JANUARY 15, 2020

Researchers/ scientists perform experiments to validate their hypothesis/ statements or to test a new product. Suppose we want to test the effectiveness of a new drug against a particular disease. We divide participants into two groups- one group given a snack and TV and another group given no TV, just magazines and snacks.

Experimentation 96

Experimentation Statistics Measurement Testing 96

Occam's Razor

SEPTEMBER 19, 2011

You need people with deep skills in Scientific Method , Design of Experiments , and Statistical Analysis. Then they isolated regions of the country (by city, zip, state, dma pick your fave) into test and control regions. People in the test regions will participate in our hypothesis testing. ask for a raise.

Measurement 119

Measurement Advertising Testing Marketing 119

CIO Business Intelligence

DECEMBER 6, 2023

And in addition to having generative AI cite the sources of key information, consider ways to highlight elements that are important to double check, like dates, statistics, policies, or precedents that are being relied on. Human reviewers should be trained to critically assess AI output, not just accept it at face value.”

IT 133

IT Risk Management Interactive Modeling 133

Occam's Razor

JANUARY 9, 2012

How good can it possibly feel to do unimaginative things that barely even worked on TV/radio/magazines/catalogs? AND you can have analysis of your risk in almost real time to get an early read and in a few days with statistical significance! Allocate some of your aforementioned 15% budget to experimentation and testing.

Marketing 140

Marketing B2B Measurement Risk 140