Data Science 101
JANUARY 15, 2020
Some pitfalls of this type of experimentation include: Suppose an experiment is performed to observe the relationship between the snack habit of a person while watching TV. We divide participants into two groups- one group given a snack and TV and another group given no TV, just magazines and snacks. They are being secretly observed.
Occam's Razor
SEPTEMBER 19, 2011
You need people with deep skills in Scientific Method , Design of Experiments , and Statistical Analysis. It is possible to specifically nail down every incremental dollar added to the bottom-line of adding YouTube to your Search campaigns and then adding radio campaigns and then adding magazine ads and then adding Twitter.
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CIO Business Intelligence
DECEMBER 6, 2023
And in addition to having generative AI cite the sources of key information, consider ways to highlight elements that are important to double check, like dates, statistics, policies, or precedents that are being relied on. Human reviewers should be trained to critically assess AI output, not just accept it at face value.”
Occam's Razor
JANUARY 9, 2012
How good can it possibly feel to do unimaginative things that barely even worked on TV/radio/magazines/catalogs? AND you can have analysis of your risk in almost real time to get an early read and in a few days with statistical significance! Allocate some of your aforementioned 15% budget to experimentation and testing.
CIO Business Intelligence
JULY 6, 2023
Subhamoy Chakraborti, Chief Technology Officer of ABP Private Limited, spearheads the technological advancements under his ambit in the media house, which publishes two daily newspapers, five magazines, several digital channels and portals, runs e-commerce platforms, school admission-related portals and a radio enterprise.
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