The Marketing Analytics Intersect: My Newsletter!
Occam's Razor
MARCH 7, 2016
You rent audiences on TV, Magazines, Search, Display, etc. Here's a great example of the risk you carry by only having rented platform strategies, so much worse than the Edgerank chokehold Facebook has on your organic reach… Google+ is a good platform, and Google continues to experiment with it. Or just a one time hello?
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