2005 Business Intelligence Data mining Marketing 
Smart Data Collective
APRIL 8, 2020
In order to make data useful, actionable and scalable for their business, enterprises need an efficient and cost-effective way to store, label, and interpret this data. One of the most lucrative ways to do this is through data warehousing. Big data and data warehousing.
Rita Sallam
JULY 22, 2016
Like when Oracle acquired Hyperion in March of 2007, which set of a series of acquisitions –SAP of Business Objects October, 2007 and then IBM of Cognos in November, 2007. Gartner revamped the BI and Analytics Magic Quadrant in 2016 to reflect the mainstreaming of this market disruption.
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