article thumbnail

The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act

Occam's Razor

We are far too enamored with data collection and reporting the standard metrics we love because others love them because someone else said they were nice so many years ago. By late 2009, that experiment was a success, too; they'd climbed back up to 4.5 Online, offline or nonline. million users, with strong engagement.

Metrics 156
article thumbnail

Themes and Conferences per Pacoid, Episode 9

Domino Data Lab

The lens of reductionism and an overemphasis on engineering becomes an Achilles heel for data science work. Instead, consider a “full stack” tracing from the point of data collection all the way out through inference. Keep in mind that data science is fundamentally interdisciplinary. Let’s look through some antidotes.

article thumbnail

6 Case Studies on The Benefits of Business Intelligence And Analytics

datapine

It’s all about using data to get a clearer understanding of reality so that your company can make more strategically sound decisions (instead of relying only on gut instinct or corporate inertia). Ultimately, business intelligence and analytics are about much more than the technology used to gather and analyze data.